Spatika's portfolio
My Recipe for
Marketing Success
and a smoothie bowl!
A successful brand is built on a foundation of good research, solid branding and calculated positioning. I generate ideas in multiples but my execution style is the secret sauce to success. Read this recipe for a full look into my execution strategy:
Step 1: Synthesize the information
Frozen banana
Milk
Greek yogurt
Strawberry
Pre-existing knowledge and research
Client's brand values
Industry analysis
Client's goals
Step 2: Whip up a strategy
Smoothie base
Add ingredients
Grind it up
Exploration with client; integrating values and goals with industry research to create a
bespoke and innovative branding and marketing strategy
Step 3: Create bespoke branding
Chopped dry fruits
Cut fruit
Creation of bespoke logo, brand colours and fonts
Brand positioning
Topping off a strong strategy smoothie base with branding elements- bespoke logo, brand colours and fonts
Step 4: Marketing the brand experience
Good branding without marketing is like a smoothie bowl without toppings- visually appealing on its own but always missing that final, irresistible touch that makes it truly stand out!
Toasted Flaxseed
Nut butter
Social media audit, content creation and optimal posting
SEO, content boost and ads for enhanced reach and conversions
The best brand strategy smoothie bowl ever!
Step 5: Testing and continuous strategy enhancement
The best way to keep yourself relevant to the audience is to continuously track metrics, campaign responses, audience sentiment and to alter the strategy accordingly.