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Branding & Social Media Creatives

Process and Workflow

Exploration call

Call set up with client to understand requirements, vision and objective for the creatives.

Deliverables included:

​- Re-designed Travel Itinerary

- Social media creatives

- Brand kit containing logo iterations, colours, fonts and mockups (Done Pro-bono)

Ideation, design and iterations

Created a mind map to visualize creative direction and to curate a unique brand voice. 

Travel Itinerary Re-design results

Created a tailored travel itinerary featuring engaging copy and a sleek design, optimized for a European audience.

India Travel Itinerary copy (dragged).png

Comprehensive Branding Deck 

Curated branding elements including 3 sets of logos, colour palette, fonts and product mock-ups.

Big Hug India Branding and Social Media (dragged).png

Social Media Creatives

Designed Instagram posts and carousels to be used as promotional content for the India tour.

BigHug Carousel Final (dragged).png
Big Hug India Post (1080 x 1350 px) (dragged).png

Used creatives to present a mock Instagram to be showcased to investors and potential travel partners.

Instagram mockup

Screenshot 2025-03-31 at 2.24.03 PM.png
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